Digital Transformation projects abound, some business leaders may be surprised to learn that only three in ten of these projects are ultimately considered a success in terms of KPIs and ROI. That’s a 70% failure rate — a metric that is sure to make virtually every business leader’s blood run cold. That said, the right Digital Transformation strategy can go a long way toward maximizing your overall chances of success with a healthy ROI.
Business use cases are one key to successful Digital Transformation projects. But what is a business case? And how can a Digital Transformation use case maximize ROI and the overall success level for a project?
What is a Business Use Case?
Business use cases are examples — case studies of sorts — that illustrate how an organization developed and deployed a particular technology. The best use cases typically include the following components.
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- The Problem – The case study begins with an outline of the challenge or problem that served as the impetus for a Digital Transformation project. The most successful development projects take a problem → solution approach.
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- The Solution – The best use cases include an overview of the technologies under consideration, with information that supports the reasons for choosing a particular solution for the aforementioned problem or challenge.
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- The Development and Deployment – A well-written business use case includes a summary of events during the development and deployment phases of the Digital Transformation project. This section should include details on any special accommodations or challenges teams encountered along the way, ultimately setting expectations for readers if they opt to pursue a similar solution.
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- The Outcome – The best Digital Transformation use cases offer insights into KPIs, ROI, and the overall outcome of the development project. The most useful business cases include “lessons learned,” with an examination of areas with a potential for improvement.
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How to Use Digital Transformation Business Cases to Boost ROI
How to Use Digital Transformation Business Cases to Boost ROIAt its most basic level, a Digital Transformation business case can help an organization maximize its ROI by providing data-backed insights into how other companies are using specific technologies to maximize productivity, efficiency, and profitability.
Business use cases are extremely helpful for illustrating newer and emerging technologies to help maximize an organization’s chances of success with a robust ROI. It’s not uncommon for a business leader to say, “I know I want to use AI, but I’m not certain of the best way to implement artificial intelligence.” This concern commonly arises with more novel implementations of a technology like AI.
While business use cases illustrate how companies are using AI and other Digital Transformation projects to their advantage, they can also offer insights into how not to use a particular technology. This information can be just as useful to organizations as they work to refine their Digital Transformation development strategy.
Generating a Strong ROI With Digital Transformation Business Cases
At 7T, we have a variety of Digital Transformation business cases available to prospective clients, with information and insights into how each project generated a strong ROI and brought other significant benefits to the client. The business use cases that comprise our client successes not only instill a sense of confidence, but they also provide examples of how different technologies can be utilized to an organization’s advantage. This is especially true for newer, more novel tech such as AI where a business leader may know that they want to leverage AI, but they’re unsure of exactly how to put it to work for their organization.
The Digital Transformation development team here at 7T is guided by the approach of “Digital Transformation Driven by Business Strategy.” As such, the 7T development team works with company leaders who are seeking to solve problems and drive ROI through Digital Transformation and innovative business solutions such as multimodal machine learning-powered AI implementations.
7T has offices in Dallas, Houston and Austin, but our clientele spans the globe. If you’re ready to learn more about AI development solutions, contact 7T today.
